FAQs

Everything you need to know about leasing great commercials.

Who uses AdEdge’s already produced TV commercials?

All types of companies! From start-ups that can’t afford agency creative but want high-quality ads, to established small to mid-size businesses that don’t have their own agencies, to large companies that have good agencies but want to test ideas quickly. Our clients range from mom-and-pop furniture stores to multi-million dollar health care networks.

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How quickly can I be on the air?

Immediately! We’ll send you a generic master of the commercial upon our receipt of your signed license agreement and payment. If we customize your ad, you can be on the air as soon as 7 business days from our receipt of your artwork and scripts.

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Any hidden costs? i.e.; Do I have to pay royalties to the original creators and talent of the ads?

No. AdEdge handles everything — we contact all parties and pay them directly. To keep it simple for you, these costs are built into your leasing fee.

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How long is the license?

Our agreement typically allows advertisers to use the ads for six-month or one-year periods in the markets they choose.

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Can anyone else in my market use my ad?

Absolutely not. For the commercial you lease, we guarantee that you will be the exclusive user in your market.

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What do the ad’s original creators get out of this? Why do they want to lease their own creative work?

That’s easy: They make money. We pay the ad’s original creators handsome royalties whenever their ad is leased. And hey, if you have great advertising, let us know! You could have a new revenue stream in place within weeks.

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How much does an AdEdge ad cost?

Most of the ads in our library cost hundreds of thousands of dollars to produce. Yet you pay as little as 5% of the original production cost. That’s right — 5%! Some of our ads cost as little as $1,500 for a six-month lease. This savings allows you to spend your ad dollars on media, while your competitors spend their money on commercial production!

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How can I use someone else’s ad?

Our ads are easily customized for your business. A new voiceover is recorded with your marketing message, on-screen text is added, and your logo and contact information are inserted. Since the ads available to you have never run in your market before, it will appear to viewers that this network-quality ad was originally designed and produced for you.

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How confidential is your leasing process?

AdEdge works with all clients on a completely confidential basis. Your competitors should have no clue about your new campaign before you launch it. And we’d never use your name in our marketing materials without receiving prior permission.

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What if I want a campaign that goes beyond just TV?

If the campaign you like also originally included print and/or radio, we’ll create customized versions of these media for you as well. And if no print or radio exists, we can create them for you.

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Contact us. 800-558-8237

Got Great Ads?

It doesn't matter if your ads are old or new. If you've got great advertising, we want to see it!

contact us today!

Call 1-800-558-8237